Privacy Policy

This policy sets out the basis for any personal information we collect from you or is collected by our partners and supplied to us for processing, or that you provide to us through our website. Below you will find further information about how we handle your personal information and our commitment to security and privacy.

By visiting the site or providing your information you are accepting the practices described in the policy in accordance with The Data Protection Act 2018 and the General Data Protection Regulation (EU). The data processor is Straightforward Media Digital Ltd who are registered with the ICO with registration number ZA514402. Straightforward Media Digital Ltd registered address is; 42-44 Clarendon Road, Watford, Herts, WD17 1JJ.

Straightforward Media Digital Ltd is a marketing agency working with multiple suppliers across a number of different collection channels to assist clients with their marketing requirements.

Straightforward Media Digital Ltd is committed to ensuring that all suppliers used to service client's requirements adhere to the highest standards of compliance. We only work with organisations that present a clear opt-in. All data collected is only used in accordance with the privacy policy present at the point of collection. Straightforward Media Digital Ltd do not store or hold personal information, as a broker we simply pass this information to the relevant businesses, who we believe you have a legitimate interest to hear from, this is managed via an automated data management system. This policy came into effect 25th May 2018 and is subject to change at any time.

Your data and your rights

You can request to know what personal information Straightforward Media Digital Ltd holds about you, by writing in person to us at the address below asking for a subject access request. These requests are free of charge and Straightforward Media Digital Ltd have an obligation to respond to such requests within 30 days.

You are always in control of your personal information. You have rights, and these include. The Right:

  • to erasure
  • of access
  • to data portability
  • to rectification
  • Rights in relation profiling
  • to be informed
  • to restrict processing
  • to object

Further information regarding your rights can be found at www.ico.org.uk

. You can request suppression of your details from Straightforward Media Digital Ltd's database if you would prefer us not to use your information for any of the above.

How your information is used

The information you volunteer to Straightforward Media Digital Ltd and its partners will be shared and used to appropriately target offers and marketing communication from our clients. This may be conducted via telephone, email, SMS or post depending on your marketing channel consent at point of opt-in with the supplier. Each supplier or collector of your data will also provide clear information on how to opt-out from contact.

Straightforward Media Digital Ltd may supply your information to businesses which we believe you have a legitimate interest to hear from. These businesses will often be direct advertisers or brands, but we may from time to time supply your information to other agencies or brokers which we will endeavour to ensure they are reputable businesses. Brands or advertisers your information is supplied to may be within the below list of industry sectors:

  • Investments & savings
  • Gaming
  • Telecoms and Utilities (including Broadband, Mobile Telephones, Landlines, Energy)
  • Mail Order
  • Wills
  • Funeral Planning
  • Media & publishing companies
  • Subscription Services
  • Publishing/Media
  • Home improvements
  • Toys and games
  • Pensions
  • Loans, credit cards and mortgages
  • Business to Business
  • Retail (Including Fashion, clothing and FMCG)
  • Automotive
  • Government & Educational institutions
  • IT/Technical
  • Music
  • Toiletries/Cosmetics
  • Entertainment & Leisure
  • Call Centre
  • Finance
  • Money Saving Offers
  • Pharmaceutical
  • Property (including retirement properties
  • Pet
  • General Insurances including Life Insurance and Private Medical Insurance
  • Legal Services Claims Management Services
  • Market Research
  • Household & Car
  • Holidays (including Hotels, Airlines and escorted tours)
  • Health & Well-being (including mobility)
  • Charities

Right to be removed

To request suppression from Straightforward Media Digital Ltd completely, please write to us at the address at the bottom of this Privacy Policy.

Transferring Data Internationally

Data protection rules differ from country to country across the world. Straightforward Media Digital Ltd rarely transfers information collected from individuals from one country to another. Where this may happen from time to time we take care to ensure partners we are using adhere to all local data protection regulation and governance.

Data security

Straightforward Media Digital Ltd have technical and organisational measures in place to protect against unauthorised or unlawful processing and against accidental loss, destruction or damage. Although we endeavour to ensure the security of all correspondence, the Internet is not a 100% secure environment. Therefore, we are unable to guarantee the security of any data you send electronically to Straightforward Media Digital Ltd and are unable to accept responsibility for any loss or damage experienced through any loss of confidentiality of your information in transmission.

The event of transfer or sale

Should Straightforward Media Digital Ltd choose to sell or transfer business assets, it is possible that the information we hold may be transferred as part of the transaction.

Changes to privacy policy

Straightforward Media Digital Ltd reserves the right to update this Privacy Policy from time to time.

Contact Us

If you would like to speak to us, you can do so by post of email using the below information:

info@sfmd.co.uk or 42-44 Clarendon Road, Watford, Herts, WD17 1JJ